Financial Modelling
Build a credible, investor-ready financial model for your startup — revenue projections, unit economics, cash flow runway and scenario analysis that stands up to investor scrutiny.
Build a financial model investors trust
Share your business model and assumptions. We build a model that answers every investor question before it is asked.
Talk to a CS →What a startup financial model covers
Revenue Projections
Bottom-up revenue model built from pricing, conversion rates and growth assumptions.
Cash Flow & Runway
Monthly cash flow model showing burn rate, runway and the month you hit break-even.
P&L Statement
3-year projected profit and loss with gross margin, EBITDA and net profit lines.
Unit Economics
CAC, LTV, payback period and contribution margin calculated and stress-tested.
Scenario Analysis
Base, optimistic and pessimistic scenarios built so investors see how risks are managed.
Funding Requirement
Use of funds table and post-funding runway clearly modelled to support the ask.
What makes a financial model credible
Bottom-Up Build
Revenue must be built from unit-level assumptions — not a top-down market percentage claim.
Documented Assumptions
Every number must have a source or logic — investors drill on assumptions, not outputs.
Monthly Cash Flow
Annual projections are not enough — investors want monthly cash flow to assess runway.
Sensible Growth Rates
Month 1 to month 36 growth must be explainable — sudden hockey sticks destroy credibility.
Unit Economics Positive
Show that LTV exceeds CAC and the payback period is achievable — core investor test.
Linked Model
P&L, cash flow and balance sheet must be linked — inconsistencies are immediately caught.
Investors do not invest in hockey sticks — they invest in logic. We build models where every growth rate, margin and assumption is grounded in your real business data and comparable benchmarks.
Common financial modelling mistakes
Simple steps, no surprises
Business model understood
Revenue streams, pricing, cost structure and growth drivers documented.
Assumptions built
Unit-level assumptions for revenue, headcount, COGS and opex agreed with founder.
Model built in Excel
Linked 3-year P&L, cash flow and runway model built with scenario tabs.
Investor review prep
Key questions anticipated, assumptions documented — model ready for due diligence.
Other services you may need
Frequently asked questions
A startup financial model is a spreadsheet that projects a company's revenues, costs, cash flows and funding needs over 3 to 5 years. It is used to raise funding, plan operations and make strategic decisions.
A complete startup financial model includes revenue projections, COGS, operating expenses, headcount plan, monthly cash flow, P&L, unit economics (CAC, LTV, payback) and a use of funds table.
Bottom-up modelling builds revenue from unit-level assumptions — number of customers, average revenue per customer, conversion rates and growth rates. It is more credible than top-down approaches that start from a percentage of a large market.
Most investors expect a 3-year financial model. Some VCs ask for 5 years. The first 12–18 months should be monthly; years 2 and 3 can be quarterly or annual. Monthly detail is important for assessing cash runway.
We build in Excel by default, which investors prefer for due diligence. We can also deliver in Google Sheets if the founder prefers. The model is fully editable so you can update assumptions as the business evolves.
Ready to build a financial model investors trust?
We build your 3-year model with unit economics, cash flow and scenario analysis — fully documented and investor-ready.